Wednesday, January 22, 2014

What do “talking about this” & "Engaged users" means in Facebook page?

talking about this: This means your Fans have taken an action on your Page that will be visible to their friends. The figure measures the number of unique people who have interacted on your Page in the past week.

This is the number of people who have
  • Liked your Page
  • Posted to the wall
  • Liked a post
  • Commented on a Post
  • Shared a Post
  • Responded to a Question or Poll
  • Responded to an Event you have created
  • Mentioned your Page
  • Tagged your Page in a Photograph
  • Checked into your Page Place
  • Recommended your Page
Facebook looks at Unique people.
  • So if the same person has liked, commented and shared a post, it counts as one.
  • If one person has liked an update, a second person left a comment and a third person shared the post, it counts as three.

Engaged users: “Engaged users” is a measure of every unique person who clicks on an update.  So it includes all the people who are “talking about this” as well as people who may have clicked on a photograph, or clicked through on a link.  In the example given of the Fan page Friday post, the difference is probably 7 new people clicking through to see people’s Fan pages.talking about this: This means your Fans have taken an action on your Page that will be visible to their friends. The figure measures the number of unique people who have interacted on your Page in the past week.

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