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Showing posts with label Social Media. Show all posts
Showing posts with label Social Media. Show all posts

Thursday, April 17, 2014

Best Times to Post on Facebook, Twitter, Google+, Pinterest, LinkedIn and Blogs

Fannit combed the Web and aggregated the timing information below, which you can use as a general guideline for U.S. time zones.

Facebook
  • Best times: Weekdays 6:00-8:00am and 2:00-5:00pm
  • Worst times: Weekends 10:00pm-4:00am
Twitter
  • Best times: Weekends 1:00-3:00 pm
  • Worst times: 8:00pm-8:00am
Google+
  • Best times: 9:00-11:00am
  • Worst times: 6:00pm-7:00am
LinkedIn
  • Best times: 7:00-8:30am, 5:00-6:00pm
  • Worst times: Monday and Friday, 9:00am-5:00pm
Pinterest
  • Best times: Saturday, 2:00-4:00am and 8:00-11:00pm
  • Worst times: 1:00-7:00am and 5:00-7:00pm
Blogs
  • Best times: Monday, Friday, and Saturday at 11:00am
  • Worst times: 11:00pm-8:00am

Wednesday, January 22, 2014

What do “talking about this” & "Engaged users" means in Facebook page?

talking about this: This means your Fans have taken an action on your Page that will be visible to their friends. The figure measures the number of unique people who have interacted on your Page in the past week.

This is the number of people who have
  • Liked your Page
  • Posted to the wall
  • Liked a post
  • Commented on a Post
  • Shared a Post
  • Responded to a Question or Poll
  • Responded to an Event you have created
  • Mentioned your Page
  • Tagged your Page in a Photograph
  • Checked into your Page Place
  • Recommended your Page
Facebook looks at Unique people.
  • So if the same person has liked, commented and shared a post, it counts as one.
  • If one person has liked an update, a second person left a comment and a third person shared the post, it counts as three.

Engaged users: “Engaged users” is a measure of every unique person who clicks on an update.  So it includes all the people who are “talking about this” as well as people who may have clicked on a photograph, or clicked through on a link.  In the example given of the Fan page Friday post, the difference is probably 7 new people clicking through to see people’s Fan pages.talking about this: This means your Fans have taken an action on your Page that will be visible to their friends. The figure measures the number of unique people who have interacted on your Page in the past week.

Wednesday, January 12, 2011

Five Steps to SMO Success

If you are interested in your site being a hit with the social media networks, you will need to do some work on your pages. Social media participants are likely to react better to your site if you give them signs that you’re on their level. The way you do this is by putting buttons and tags from their favourite social media sites around your own website.

You should optimise for social media by keeping the following five things in mind:
  1. Ease of Use: Make things easy for social media users by including their favourite social bookmarking buttons in prominent places. Do some research on your target user groups to find out which social media buttons are most likely to appeal to them.
  2. Fresh Content: Search engine optimisation experts recommend that sites are supplied with constant fresh content to attract the search engines. Fresh content is important for social media optimisation as well as SEO. Social media participants are used to a real-time torrent of information. A stale site won’t impress them.
  3. Reward Participants: It’s important to give people a reason to interact with your site. It’s almost as important to show that you appreciate this interaction. Rewards for participation don’t have to be substantial, but small things will encourage other internet users to participate on your site. You could reward your site’s users simply by posting your favourite comments on your homepage.
  4. Give Back: The interaction on social media networks is all about giving. The unwritten rules dictate that if someone befriends you, gives you a comment, or links to you, you should reciprocate. In replying to comments and reciprocating posts, you’re taking advantage of the system.
  5. Allow Your Content to Travel: Allowing your site’s users to take your content and forward it on is one way to get your SMO campaign to work off your pages.

Monday, January 10, 2011

Why Social Media is Important to SEO

SEO experts talk an awful lot about social media. Lots of businesses have boarded the runaway train that is social media, believing that it will ultimately bring hoards of new traffic to their site. Some of those businesses have experienced unbelievable success; however, some of them have experienced great disappointment.

Despite what enthusiasts say, there is no guarantee that a social media campaign is going to be of great benefit to your website’s search engine optimisation strategy. If you pick the wrong social media site, if you pick the wrong group, even if you pick the wrong time to make your posts, your plan is in danger of failing. Social media is a tricky area and even those who have studied it from the very beginning can have trouble staying ahead of it.

If social media is so hard to get into, you may ask, why is it so attractive to SEO experts? The various social media sites around the net are tempting to SEO pros because of two reasons:
  1. They provide access to specific groups of internet users, meaning that a business can talk to its target users all in one place.
  2. Social media sites also present some very tempting opportunities to seed links, assisting a website’s off-page SEO campaign.